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The Importance of Customer Preferences and Zero-Party Data in Real EstateThe real estate industry is evolving rapidly, with digital transformation reshaping the way buyers, sellers, and agents interact....
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Don’t Watch the Trends, Predict Them with PlezedIn today’s fast-paced digital world, it’s not enough to keep up with trends—you need to get ahead of...
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FAQ: Risk Compliance and Data Management1. What is zero-party data, and how is it different from other types of data?Zero-party data is information...
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Customer Story: Personalizing Real Estate SalesBackground: Kennedy Real Estate wanted to offer a more tailored experience for buyers and sellers, including access to...
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Marketing Teams: Crafting Hyper-Personalized Campaigns with Zero-Party DataIn the fast-paced world of digital marketing, mass-market campaigns are rapidly giving way to a new era of...
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How Zero-Party Data Can Wow Your CustomersIn today’s world, customer experience is everything. People want to feel understood, valued, and connected. That’s where zero-party...
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Global Data Privacy: How Zero-Party Data Keeps You Compliant and ConnectedAs data privacy laws evolve around the world, businesses face growing challenges in how they collect, store, and...
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Unlocking Profits: How Personalization Boosts Profitability by up to 60%In today's tough business landscape, companies are always on the hunt for fresh strategies to get ahead. One...
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Embracing Zero-Party Data: Building Trust Through TransparencyIn today's data-driven world, businesses face a moral obligation to collect and use customer information responsibly and transparently....
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Guide to learning about your customer preferences with PlezedZero-party data is information that customers explicitly and voluntarily provide to businesses. This data is typically rich in...
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